Classy Llama's Digital Commerce Blog Page 2

January 5, 2021

Determining Email Success: It’s more than just KPIs

Beyond Analytics Cohesion One of the most important attributes of a successful email campaign is not measurable in a traditional sense – it’s an email’s ability […]
October 22, 2020

Holiday Sales in a Covid World: Navigating the Challenges

There is no doubt that 2020 has been an historical year; fires, global pandemic, riots, Tiger King, and that’s just the tip of the iceberg. As […]
April 2, 2020

How eCommerce Companies Should Change Their Communication During the COVID-19 Crisis

The COVID-19 pandemic has turned the eCommerce world upside-down. Many companies are either struggling with the reality of closing their warehouses and scaling back business, or […]
March 31, 2020

Five Realities that eCommerce Businesses Must Adapt to During the COVID-19 Crisis.

During this time of uncertainty, we are seeing major shifts in the buying habits of consumers, especially online. Some of our clients’ sales are soaring right […]
January 30, 2020
Classy Llama CCPA Guide

Understanding the CCPA: A TLDR; Guide

The latest piece of legislation that has eCommerce merchants scrambling to stay above the law is the CCPA (California Consumer Privacy Act). If you’re in the […]
December 19, 2019

Google Smart Shopping – Experiences from an Expert

Smart Shopping Campaigns originally launched its general availability at the Google Marketing Live event in July 2018. Smart Shopping is a new campaign type that pulls […]