Category: Marketing

April 2, 2020
By Classy Llama in Business Insights, Business Strategy, Marketing on April 2, 2020

How eCommerce Companies Should Change Their Communication During the COVID-19 Crisis

The COVID-19 pandemic has turned the eCommerce world upside-down. Many companies are either struggling with the reality of closing their warehouses and scaling back business, or […]
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March 31, 2020
By Classy Llama in Business Strategy, Leadership & Management, Marketing on March 31, 2020

Five Realities that eCommerce Businesses Must Adapt to During the COVID-19 Crisis.

During this time of uncertainty, we are seeing major shifts in the buying habits of consumers, especially online. Some of our clients’ sales are soaring right […]
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December 19, 2019
By Classy Llama in Business Strategy, Marketing, PPC on December 19, 2019

Google Smart Shopping – Experiences from an Expert

Smart Shopping Campaigns originally launched its general availability at the Google Marketing Live event in July 2018. Smart Shopping is a new campaign type that pulls […]
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December 13, 2019
By Classy Llama in Business Strategy, Marketing, Social Media on December 13, 2019

The Instagram Effect: How the Rise of Visual UGC is Transforming eCommerce

As anyone who’s ever gone on a first date will tell you, first impressions matter. A brand’s website is no exception to this universal truth. Visitors […]
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