Category: Marketing

December 19, 2019

Google Smart Shopping – Experiences from an Expert

Smart Shopping Campaigns originally launched its general availability at the Google Marketing Live event in July 2018. Smart Shopping is a new campaign type that pulls […]
December 13, 2019

The Instagram Effect: How the Rise of Visual UGC is Transforming eCommerce

As anyone who’s ever gone on a first date will tell you, first impressions matter. A brand’s website is no exception to this universal truth. Visitors […]
November 22, 2019

Partner Round-Up: Holiday Prep for eCommerce

When it comes to preparing your eCommerce site for the holiday season, there’s no shortage of advice available. Black Friday, Cyber Monday, Christmas sales, and the […]
October 28, 2019

Putting the Focus on Post-Purchase: A Guide to Perfecting Transactional Email Campaigns

When it comes to building an online retail brand, few things are more important than building a base of customers. And with rising competition meeting you […]